1,000+ clubs · 68% higher retention · 25 countries

The future of member journeysis Personalised|

Funxtion helps operators connect every part of the member journey.

We bring content, programming and digital delivery together to create fitness experiences members want to return to.

Talk to Sales →View API Docs →
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15+ operators trust Funxtion worldwide

1,000+
Clubs worldwide
25
Countries
68%
Higher retention
3x
More engagement
GET /v3/content/workouts/{id}
Authorization: Bearer ••••••••
Accept-Language: en
"fx_coach": {
  "ai_adjusted": true,
  "recovery_score": 82
}
"phases": [
  { "phase": "warm_up", "duration": 8 },
  { "phase": "main_training", "duration": 35 }
]
200 OK · 142ms
"level": "intermediate"
⚡ Circuit · Round 2 of 3
1:45
--:--
Box Jumps
01
● ACTIVE
Box Jumps
Cycling Seated
02
✓ DONE
Cycling Seated
Dumbbell Snatch
03
REST 0:30
Dumbbell Snatch
Kettlebell Oblique
04
UP NEXT
KB Oblique Crunches
FUNXTION
9:41▲▲▲ WiFi 100%
Training Plan
Lower Body
Strength
Wed · Today8 exercises~50 min⚡ AI Adjusted
⚡Weights adjusted. You hit 87.5% of target last session – stepping up slightly.
WORKOUT TIME
0:00
⏸
0 / 10 exercises0:00
🏆
Nice work, Sam!
Here's what you logged. Confirm to save your session.
Duration0:00
Exercises8 completed
Total volume2,840 kg
FX Points+82
How did it feel?
★★★★★
✓
Workout Complete!
Lower Body Strength · Wed 24 Feb
1:00
Duration
8
Exercises
2,840
Total Volume kg
+82
FX Points
⚡Solid session — you hit 92% of target volume. Recovery score 82 is strong. FX Coach has updated your plan progress. Next up: Easy Run Thursday.
Logged Activity
🔥 Warm Up
3 exercises · 8 min
Hip Circle Rotations
2 sets · 10/side reps
✓
Bodyweight Squat
2 sets · 15 reps
✓
Back Squat
4 sets · 8 reps · 80kg
✓
FX Coach
Need to adapt today's session? I can adjust for location, time, or equipment.
FX Coach
Workout
📍 Viewing: Lower Body Strength – Today
Home
Plan
Workout
Classes

Trusted by leading fitness operators

GoodLife FitnessSportcitySport Clubs CompanyMedicover SportFITPASSBenefit SystemsPureGymFitness First1RebelGoodLife FitnessSportcitySport Clubs CompanyMedicover SportFITPASSBenefit SystemsPureGymFitness First1Rebel
The member journey

Loyalty is built between workouts, not during them

The workout is only one part of the member experience. What happens before, after and between sessions is what keeps people engaged.

Funxtion connects those moments through personalised programming, intelligent content and digital touchpoints that help operators guide members from one session to the next.

The result is a more consistent experience for members, and a stronger reason to return.

3,500+ exercises600+ VOD classesAI personalisationWearable integrationsMulti-languageWhite-label ready
80%
of new gym members quit within 5 months — largely due to lack of guidance and personalised programming.
IHRSA Global Report
3×
higher member lifetime value for operators delivering personalised digital experiences vs. generic content.
McKinsey Digital Health 2024
94%
average engagement rate across Funxtion-powered platforms in the first 6 months of deployment.
Funxtion platform data 2024

— How it works

We are the Member Journey Specialists.

Funxtion connects the moments that shape member loyalty, across the gym floor, mobile app, home workouts, outdoor training and group exercise.

So every member feels guided, supported and ready for what comes next.

Funxtion — personalised fitness journeys everywhere

FXPORTAL

The Operator

Your content command centre

Build workouts, training plans and content catalogues. Manage translations in 40+ languages, integrate partner libraries like HYROX and Les Mills, and analyse member engagement — all from one platform.

Explore FXPORTAL →

FXGYM

In-Gym area & Groupclass studio

Digital fitness on every screen

Transform your gym floor with intelligent digital screens. Deliver circuit timers, exercise animations, guided sessions and virtual classes to every zone — no trainer bottleneck required.

Explore FXGYM →

FXMOBILE

At home & On the go

A personalised app, under your brand

Give every member a personalised fitness experience — workouts, training plans and progress tracking — delivered inside your own branded app, powered by Funxtion intelligence. Available via white-label, SDK or API.

Explore FXMOBILE →
Our products

Everything operators need
to retain more members

Four connected products — one intelligence platform powering personalised member experiences at every touchpoint.

FXPORTAL
All-in-one Intelligence
Smart builders, analytics & integrations
FXMOBILE
Member experience
SDK, white-label app or REST API
FXGYM
Gym floor screens
Digital programming on every screen
FXCONTENT
Library & creation
3,500+ exercises, VOD & your own content

All-in-one Intelligence

One dashboard to build AI-powered workouts and training plans, manage your content operation, integrate vendor libraries, and control every translation — no code required.

AI Powered Workout and Training Plan Builder
Build smart workout and training plan templates in minutes — AI suggests exercises and personalises structure based on member goals and behaviour.
Content Analytics
Real-time engagement data across your exercise library, VOD catalogue, and programme library.
Vendor Content Integrations
Native integrations with HYROX, Les Mills, and more — managed and delivered from within FXPORTAL.
Localisation Controls
Edit and publish translations in any language directly from the portal — no developer required.

Personalised fitness in every member's pocket

Three deployment paths, one content engine. Embed Funxtion into your existing app via SDK, launch a fully branded white-label app, or integrate programmatically via REST API — go live in weeks, not months.

Hybrid SDK
Drop fitness experiences directly into your iOS or Android app with minimal dev effort.
White-label App
Your brand, your colours, your domain. Fully custom app — built and launched in weeks.
REST API
Full programmatic access to content, member data, and personalisation engine.
Wearable Integrations
Apple Watch, Garmin, and Polar support built-in — no extra integration needed.

Turn every gym floor screen into a coaching touchpoint

Display motivational, personalised workout content on your gym floor screens. Members scan a QR code to pull their full programme onto their phone. You control every screen, centrally, in real time.

Central Screen Control
Schedule and manage content across every screen in every location from one dashboard.
QR Workout Discovery
Members scan to instantly access their personalised programme on their own device.
Bespoke Programming
Content tailored to your specific equipment, layout, and brand identity.
Live Scheduling
Switch content between classes, peak hours, and off-peak automatically.

Production-quality content — ready on day one, yours to build on

Funxtion gives you an instantly deployable library of 3,500+ exercises and 600+ VOD classes — plus the tools to create, upload, and manage your own branded content alongside it. One unified catalogue, powering every product in your stack.

3,500+ Exercise Library
Professionally shot, multi-angle exercise videos across every category — strength, cardio, mobility, and more.
600+ VOD Classes
A full on-demand class catalogue spanning HIIT, yoga, cycling, pilates, and beyond — ready to embed in your platform.
Custom Content Upload
Upload your own instructor videos, branded programmes, and facility-specific content alongside the Funxtion library.
1,000s of Ready-made Templates
Thousands of pre-built workout and training plan templates — ready to publish instantly or customise to match your brand.
Shared across all products —3,500+ exercises  ·  600+ VOD classes  ·  AI personalisation  ·  Real-time analytics  ·  Multi-language  ·  White-label ready
What clients say

Trusted by operators
who set the standard

★★★★★

“Working together will enable us to continue to deliver an industry-leading product that enhances the experience of all our members.”

Lucian Weston
PureGym
★★★★★

“Funxtion is leading the charge in the creation and implementation of quality fitness content.”

Martin Seibold
CEO, LifeFit Group — Fitness First Germany
★★★★★

“Funxtion was an obvious choice. They're pioneers in the industry. Their product has empowered our team to deliver a high-end experience that our members love.”

Adam Wagner
Marketing Director, 1Rebel
Pricing

Plans that scale with your ambitions

Built for gym operators at every stage. Talk to sales for a bespoke quote.

Entry

Content Only

Access Funxtion's full content library to populate your existing app or platform

📱 API Access Only

Content Library

✓3,500+ Exercises
✓Upload Own Content

Included

✓Standard Support

Optional Add-Ons

+Portal Access to manage custom content
+Support Multiple Languages
+Manage Third Party Vendor Content
+Access to Custom Video on Demand
Talk to Sales →

Starter

Growth

Enterprise digital training foundation with complete content, creation and personalisation platform

📱 SDK or White-Label App

Content Library

✓3,500+ Exercises
✓600+ Video on Demand
✓Upload Own Content

Platform Tools

✓Workout Builder
✓Journey Builder
✓Content Analytics Dashboard

Enterprise Features

✓Fully White-Labeled
✓Unlimited Storage
✓24/7 Priority Support
Talk to Sales →
Most Popular

Advanced

Scale

Unlock smart creation, operational analytics, and multi-location management at scale

📱 SDK or White-Label App

Everything in Growth, plus:

★Smart Features on Builders
★API Analytic Events Access
★Template Library

Advanced Capabilities

✓Multi-Location Management
✓Advanced Journey Orchestration
✓Operational Analytics

Enterprise Scale

✓Content Governance
✓Role-Based Workflows
✓Premium Support SLAs
Talk to Sales →
2026 Launch

Cutting Edge

AI Enhanced

Automated journey optimisation and AI-driven personalisation that adapts to every member in real time

Everything in Scale, plus:

★AI Personalisation Engine
★Automated Journey Optimisation
★Smart Member Recommendations

AI-Powered Intelligence

✓Predictive Member Insights
✓Dynamic Content Adaptation
✓Behaviour-Based Optimisation

Competitive Advantage

✓Automated Retention Strategies
✓Real-Time Personalisation
✓ML-Driven Engagement
Join Waitlist →

Every journey personalised. Every experience connected.

Join the operators using Funxtion to build habits, strengthen member commitment, and keep members loyal to their brand.

Talk to Sales →
From the blog

Latest from Funxtion

View all posts →
Press & Blog9 February 2026

Funxtion partners with HYROX to deliver integrated training

Press & Blog25 February 2026

GoodLife Fitness extends partnership with Funxtion

Press & Blog11 June 2025

Sport Clubs Company Redefine Member Experience in Saudi Arabia